Wolfberry, or Lycium fremontii, is a hardy, drought-tolerant shrub native to the American Southwest. Known for its attractive, silvery-green foliage and delicate, tubular lavender to purple flowers, this versatile plant is perfect for arid landscapes, xeriscaping, and wildlife gardens. Reaching a height of 4 to 6 feet and a similar spread, it forms an open, airy shrub with a loose, sprawling habit. The flowers bloom in spring and are followed by small, red berries that attract birds, making it a great choice for bird-friendly gardens. Lycium fremontii thrives in full sun and well-drained soil, making it ideal for hot, dry climates. It's low-maintenance, heat-tolerant, and performs well in rocky or sandy soils, adding texture and color to gardens with minimal care.